SEO Case Study: London Veg Box
Driving Growth and Loyalty for a Local Veg Box Service
Client: London Veg Box
Industry: Vegetable Subscription
Location: London, England
Project Duration: 4 months
London Veg Box, a local produce delivery service, approached Market Jar with the goal of boosting their monthly subscriptions. Having built a reputation for fresh, seasonal fruit and veg boxes sourced from British farmers throughout Covid-19, London Veg Box recognised the need for a stronger digital presence to reach more households and simplify the subscription process. They turned to Market Jar to create an engaging online platform that would showcase their customisable boxes and convenient doorstep delivery, making it easier than ever for customers to enjoy fresh produce while supporting local growers.
When London Veg Box partnered with Market Jar, their organic order volume was modest-just 1 or 2 per week. Through targeted digital strategies and a focus on local SEO for Fulham, we helped them achieve P1 rankings for key search terms, resulting in a consistent 10–12 organic orders weekly by the end of our engagement.
Over the four months, we concentrated on lifting the brand’s online presence. This not only boosted visibility but also significantly improved customer retention rates, fostering a growing, loyal subscriber base-mirroring trends seen across successful UK veg box schemes, where direct engagement and subscription models drive stability and community loyalty.
While London Veg Box ultimately chose not to continue our partnership long-term, we respect their decision. However, we always recommend allowing time for sustained growth-especially when triple-digit improvements are already being realised. Sometimes, the best results come to those who stick around just a little longer.
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